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“Out of the box” reports just don’t cut the mustard for visitor attractions. You need to understand your business in relation to a number of different factors, maybe sales across different outlets or comparing visitor figures by day of the week, or time of the year. By utilising Power BI from Microsoft you can bring all of your data from ticket sales, outlet sales, stock, operations, CRM and finance into a single report, providing you with insightful and actionable reports.